5 Ways to Get More High Authority Links to Your Site
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Are you struggling to get quality backlinks to your site?
If so, you are not alone.
The process of building high value backlinks is both time consuming and strenuous, with many marketers resorting to buying links from high authority blogs rather than putting in the effort to get more links organically.
That said, there are several tried and tested strategies that you can adopt which will result in getting more high authority links to your site.
Interested to know more?
Keep reading to discover how to get more links to your website and how to link to other blogs for an even more effective link building campaign.
1. Become a source for bloggers
If you want to know how to link blog to the best bloggers and news sites within your industry, you need to find a way to connect with them. Fortunately, there is a simple online tool that can help you do this. Help a Reporter (HARO), is a free service that introduces people who need sources (bloggers and reporters) with people that want links (that’s you).
All you need to do is register as a source, look out for requests that you can contribute to and then pitch your idea.
Alternatively, you could utilize influencer marketing which involves collaborating with a relevant influencer or blogger within your niche. Guest posting can be a highly effective way to increase your brand awareness and drive organic traffic to your site.
2. Provide great content
When it comes to how to get external links to your website, arguably one of the simplest solutions is by creating great content. However, there is a lot more to creating content than simply being a good writer.
The ways in which you can provide linkable content include:
- Looking for content gaps within your niche
- Writing about trending topics
- Focusing on visuals such as infographics
- Creating video content (livestreaming is particularly popular)
- Providing a solution to your users’ problems
You also need to make sure that your content is optimized for SEO; otherwise, it doesn’t matter how good your content is, as your target audience will not be able to find it!
Study your competitors
If you are not sure what sites you should be aiming to get backlinks from, it can be a good idea to carry out a process called competitive auditing. This involves looking at the top performers within your niche to see what they are doing that is so effective in terms “how to get website links”.
Start by looking at how many backlinks they have and where they are coming from. Once you have identified this, you can now use several link building techniques such as blogger outreach, PR, and networking to get yourself some links from these high authority sites.
3. Publish ultimate guides
Arguably, the best way to get inbound links simply by using your industry knowledge, publishing ultimate guides or pillar content, is like a magnet to high quality backlinks.
Why is this? To put it simply, long-form content tends to perform better on Google than shorter content.
Google wants to provide their users with the best content based on their individual search, and therefore, if you can become a go-to resource on a particular topic, people will link to your page whenever they read about it.
This is both an instant and consistent way to get more links — what’s not to love?
4. Engage in broken link building
An underused strategy when it comes to how to get more inbound links, broken link building can be time consuming, but it also can be fruitful when it comes to gaining high quality backlinks.
If you are not familiar with broken link building, it involves finding a broken or dead link, recreating the dead content and then asking anyone that has linked to the dead content to link to your new content instead.
This tactic is effective because no one wants dead links on their website; so, by offering them the opportunity to link to your website’s content, you are helping them to fix a problem with minimal effort on their part.
You can find any broken links by using the Dead Link Checker Tool and entering the web page URL into the search box.
Ready to start building an effective link building campaign for your business? Get in touch here today and find out how you can get more links to your site and get rewarded by Google for all your hard work!
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