Reading Time: 12 minutes There’s a good chance that you’ve already heard of PPC. As a marketing tool, PPC is invaluable, but there seems to be a […]

Reading Time: 22 minutes Hopefully, your website is populated with content that is topically relevant and streamlined to be SEO rich, have clean HTML, is quick to […]

Reading Time: 13 minutes If you are trying to climb to the top of the ladder on Google, you will be aware that there are a number […]

Reading Time: 2 minutes With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. […]

Reading Time: 16 minutes The world seems like an alternative reality at the moment as countries go into lockdown or recommend self-isolation to slow down the spread […]

Reading Time: 4 minutes Loading… We live in an era where a celebrity’s popularity (or even infamy) can be easily measured. How? By analysing their social media […]

Reading Time: 6 minutes If you want to run a successful website in the current age, you need to implement an effective SEO strategy. Competition is one […]

Reading Time: 4 minutes The Google Panda algorithm update initially rolled out in February 2011, and it impacted around 12% of search results across the globe. In […]

Reading Time: 6 minutes Voice search queries have become increasingly important for business owners. As smartphones and home assistants have become more technically effective, people are now […]

Reading Time: 6 minutes The Google Penguin algorithm update in 2012 was intended to combat manipulative and ‘spammy’ link building techniques. It was originally called the ‘webspam […]

Reading Time: 2 minutes Your search engine optimization (SEO) campaign combines several tools, techniques and disciplines that work together to drive more targeted traffic to your website. […]

Reading Time: 6 minutes What is Ecommerce SEO? In 2018 consumers spent $517.36 billion on e-commerce in the USA. A staggering figure, and one that encourages retailers […]

Reading Time: 6 minutes If you see YouTube as a domain solely for frivolous videos made by amateurs to be shared across social media, you’d be fundamentally […]

Reading Time: 6 minutes If you stop to consider some of the most engaging content you’ve seen while exploring the internet in recent days, you’re almost certain […]

Reading Time: 6 minutes As one of the most effective ways to promote a business and gain brand authority, guest blogging is more vital than ever. There […]

Reading Time: 4 minutes Online retail is an important part of many businesses’ operations. The world has changed a great deal and the convenience of internet shopping […]

Reading Time: 5 minutes Product descriptions reside on our web pages just like any other form of content, but for some reason, we seem to forget that […]

Reading Time: 6 minutes It’s a rare occurrence if we go a day without typing at least one query into a search engine. Companies like Google and […]

Reading Time: 5 minutes What are Google ‘Fred’ Updates? Google makes thousands of changes to its algorithms throughout the course of a year. Some of these changes […]

Reading Time: 11 minutes Google is updating or refreshing its algorithm on a daily basis and while the majority of the changes are small, some have a […]

Reading Time: 8 minutes Author’s aren’t the only ones who suffer writer’s block, you know. Bloggers experience this slowdown in their creativity too, which is why you […]

Reading Time: 4 minutes Generating leads, enhancing your company’s online reputation, and proving your expertise in your field are three of the most important challenges that you […]

Reading Time: 6 minutes The internet gives website owners the ability to reach people across the world. If you write good content and rank well in the […]

Reading Time: 4 minutes Just as identifying competitors is an important part of any business plan, it plays a big part in creating a successful SEO strategy. […]

Reading Time: 4 minutes You know your company is doing pretty well when its name has become a verb to describe something everyone does multiple times a […]

Reading Time: 6 minutes Have you ever attempted to embark on a local SEO campaign only to be held back by the fact that you don’t operate […]

Reading Time: 4 minutes In the spring of 2017, Google announced plans to shut down its highly rated Google Site Search tool, which was a paid-for tool […]

Reading Time: 6 minutes In August 2018, Google updated its broad core algorithm. Barry Schwartz, one of the most esteemed SEO experts, dubbed it the ‘Medic Update,’ […]

Reading Time: 4 minutes When you search a query that causes Google to recommend some local businesses, it lists three snippet results. This differs from the previous […]

Reading Time: 4 minutes When you’re discouraged by your website’s SEO performance – despite investing time, effort and capital into your SEO strategy – it’s useful to […]

Reading Time: 7 minutes One of the most important features in your SEO strategy is to include high-quality backlinks – between your website and that of another […]

Reading Time: 6 minutes Social signals have the potential to improve brand awareness, boost SEO rankings and make or break a business’s reputation. Here we explore the […]

Reading Time: 7 minutes We’re all told if we want to help our websites rank better, then we need to start link building. Less often are we […]

Reading Time: 6 minutes There are many different marketing strategies that a business can employ to better connect with their consumer, and finding the most effective method […]

Reading Time: 7 minutes Keeping your SEO (search engine optimization) ranking high, making amends to a drop, and preventing future drops requires consistent and accurate maintenance. You […]

Reading Time: 5 minutes An SEO audit needs to be carried out on a regular basis. Doing so will ensure that there are no hidden surprises when […]

Reading Time: 3 minutes Not all links are the same. Websites and content have either internal links or external links. While links are in many ways the […]

Reading Time: 4 minutes It is well known that the higher a ranking you can get on a search engine, the easier it will be for people […]

Reading Time: 4 minutes From keyword research to local searches and link building, search engine optimisation is not for those without passion for the industry. In fact, […]

Reading Time: 7 minutes The thrill of appearing on the first results page on search engines doesn’t happen by magic; it’s SEO. Search engines are incredibly smart […]

Reading Time: 7 minutes If you want your business to succeed online, SEO is essential in every sense of the word. If your site is not optimized, […]

Reading Time: 6 minutes For website owners and marketers, organic clicks are what we all want. Sure, you have to work hard to get to the top […]

Reading Time: 6 minutes In today’s digital age, content is hugely important for companies to connect with their target audience, show their expertise, and promote their products/services. […]

Reading Time: 6 minutes Your website’s success is precarious. You cannot set it up once and expect it to perform well and appeal to users for the […]

Reading Time: 7 minutes In 2018, 80% of consumers were searching for service providers via internet search. Much like last year, in 2019, Search Engine Optimization (SEO) […]

Reading Time: 5 minutes Running a business in 2019 can be one of the most rewarding things you can do in life and it is why so […]

Reading Time: 4 minutes Moz has updated their Domain Authority (DA) in order to give users more accurate predictions of search performance through new algorithms that search […]

Reading Time: 4 minutes Part of maintaining SEO really comes with staying slightly ahead of the curve. Whether you stay tuned-in to what’s trending across social media […]

Reading Time: 2 minutes If you have created a website, you may have embarked on an SEO Keyword strategy to rank highly in the search engines. After […]

Reading Time: 8 minutes Why is link building underrated? Search Engine Optimisation covers a variety of techniques to help boost a company or individual’s online presence by […]

Reading Time: 4 minutes What is the Google Hummingbird update 2018 algorithm? Occasionally Google updates its algorithm in an attempt to refine the search results it delivers. […]

Reading Time: 7 minutes Search Engine Optimisation is a mystery to many, including the SEO specialists who do such great work boosting your site’s ranking on Google! […]

Reading Time: 8 minutes Every business wants to dominate the search engines to receive a considerable amount of traffic and, of course, to increase its profitability. However, […]

Reading Time: 6 minutes Link building is an effective way to earn authority and build visibility online. With the right amount of creativity and determination, your link […]

Reading Time: 8 minutes Getting your website to rank well in the search engines can make all the difference when it comes to your business accomplishing its […]

Reading Time: 6 minutes There will more than likely be a time when your competitors will exceed you in the search engines. No matter how hard you […]

Reading Time: 6 minutes The new Google update August 2018 brought about significant change to the way in which the popular search engine ranks a website in […]

Reading Time: 3 minutes It doesn’t matter if you want to brush up on your SEO skills, master local search, or drive traffic to your website, Moz […]