Everything You Need To Know To Sell SEO

people working on laptop

Reading Time: 3 minutes

Are you a digital marketing agency that is great at what you do but unfortunately, SEO is not one of your many talents?

If yes, don’t worry. You can still sell SEO services to your clients, and you don’t even need to hire an in-house SEO expert.

Find yourself a white label SEO company.

The beauty of white label SEO is that, even though you outsource your SEO campaigns to a third party, they will still be branded as your own. This means that your clients can enjoy a streamlined and all encompassed service, but you do not need to worry about becoming an SEO expert overnight.

Not sure that selling SEO is worth the effort?

Let’s first take a look at why offering SEO services to your clients is so crucial and then move on to the process of white label SEO outsourcing and how you can ensure you choose the best white label SEO agency for your business.

Why you need to offer SEO services

If you are not entirely convinced about whether or not to offer SEO services to your clients, then the below statistics should help to convince you:

  • Google has received nearly 2.3 trillion searches this year alone
  • The first five organic search results accounted for 67.6% of all the clicks
  • Google uses more than 200 factors to rank websites
  • Google remains the most popular search engine platform with a net share of 73.3%

What does this mean for your clients?

Suppose they are not currently using SEO to boost their website’s ranking. In that case, they are missing out on a highly effective way to increase their visibility online, drive more organic traffic to their site, and increase their conversion rate.

Furthermore, in terms of you as an agency, your clients may well be wondering why you are not offering SEO as part of your digital marketing services. Even worse, they may already be going elsewhere for help with their SEO campaigns.

What is white label SEO?

Now you know why you need to provide your clients with SEO services, it is time to find out how you will do it. If you have heard of white label SEO, but you are not entirely sure what it entails, then you are about to find out.

Using a white label SEO reseller involves outsourcing your SEO to professional SEO experts but providing the services to your clients under your brand name.

Effectively, you get to reap all the benefits of providing your clients with effective SEO services without any of the hard work.

white label SEO explained

Why should you use white label SEO services?

If you wonder why should I use white label SEO reseller services rather than learn how to carry out SEO myself, that’s a fair question.

Fortunately, there is a simple answer to this.

SEO is a complicated and continuously changing process. It can be time-consuming; it can be expensive, and it can be incredibly frustrating.

That being said, if you hire one of the best white label SEO companies, you can enjoy:

  • Branded high-quality SEO reports that showcase the success of your clients SEO campaigns
  • Ongoing support in terms of SEO services for your clients.
  • A simple way to upsell your current services to include SEO

Plus, it is much cheaper than having to hire an in-house SEO specialist or utilize a freelance SEO expert’s services.

What can I expect from a white label SEO company?

In terms of choosing the right white label SEO reseller services for your business, there are several key elements that you should be looking for:

Keyword research

One of the most crucial aspects of SEO, your chosen white label SEO reseller program, should be carrying out keyword research on your clients’ behalf to find out how they can optimize their website and content.

On-page SEO audit

An on-page SEO audit involves your white label SEO company conducting a full audit of your clients’ website and its ability to rank highly in SERPs. It will also allow them to identify any issues with your clients’ website, holding them back from being ranked higher by Google.

Link building

If you want to help your clients improve their search ranking, they need to get quality backlinks. Therefore, you should ask your chosen agency how they plan to build quality links for your clients.


A vital part of any SEO campaign, you need to ensure that the company you choose is tracking their efforts to ensure you provide your clients with the best possible service. In terms of white label local SEO, you want to ensure that your white label SEO company is tracking both your global and local rankings for optimal results.

Are you looking for the very best white label SEO services for agencies? Look no further; we have a proven track record in white label SEO and are ready and waiting to help you succeed in this exciting new chapter of your business.

Author: Self

FREE Download:
Beginner’s Guide to Rich Snippets

Everything you need to know in a Free Guide


You might also like these

All You Need to Know About Competitor Link Building

There will more than likely be a time when your competitors will exceed you in the search engines. N

How to Create High Converting Mobile Landing Pages

Mobile and smart tech has fast become a consumer's go-to method of browsing, especially on the go. T

How to Optimise Your Business for Voice Search

Voice search queries have become increasingly important for business owners. As smartphones and home