Website Migration SEO Service
What is an SEO Site Migration?
If you’re moving your website to a new platform, it’s essential you don’t lose all your hard work as far as SEO is concerned. Websites require regular maintenance more than ever before, so one slip up can cause significant damage. An SEO site migration is used to stop this from happening.
What’s Our SEO Site Migration Strategy?
When making the move to a new platform, it’s important your SEO isn’t harmed in the process. If you were to put together a poorly planned site migration, it could significantly damage your online presence in various ways. Due to this, our SEO site migration strategy is put together to ensure maximum effectiveness and efficiency. The process incorporates:
A full domain transfer can be risky and isn’t suitable for every brand. With that said, we ensure everything is backed up securely before the transition process. By doing this, your content stays intact.
This stage of the process includes crawling your site and checking the analytics are benchmarked prior to the move.
A website migration presents the ideal opportunity to perform an SEO audit. Along with checking the site structure is optimized in full, we also take a close look at aspects such as redirect mapping, page relationship, and navigation.
URL restructuring is often necessary when your web pages have received significant changes. As part of our migration process, redirection is prioritized and we even supply you with a comprehensive document regarding the redirect mapping.
Our services include a full evaluation of your website’s existing content. This is done to identify which content is worth keeping, what requires updating, and what needs to be removed. This gives you the chance to make much-needed updates to your site and improve your online visibility.
Site migration checklist
Once the migration is done, we use a checklist system to make sure it was a success. This site migration checklist allows us to examine the smoothness of your website, along with spotlighting any potential issues that have arisen. The checklist features:
- Sitemap management
- Technical and content audit
- Full GA audit
- Rank monitoring
- Redirect file
- Offsite asset audit
You’re never left in the dark during the website migration process. Our frequent reports, full of extensive yet easy-to-understand details, highlight the site’s SEO status, identify positive changes, and note any possible issues that have occurred.
Why is an SEO Site Migration Needed for Your Business?
While it can take years to build a strong SEO strategy, it only takes one mistake to cause your hard work to crumble. This is why a professional SEO website migration is integral. Along with protecting against potential risks, it also offers the opportunity to enhance your overall web presence.
What’s an Example of a Quality SEO Site Migration?
A well-planned SEO website migration gives you the ability to make positive changes to your website. You can mitigate the known risks of migration, while improving your current SEO at the same time. If you’re ready to retain your traffic and strengthen your online visibility, contact Click Intelligence today.